The Role of Internet in Marketing of Technology Products Essay Example for Free

The Role of Internet in Marketing of Technology Products Essay Advertisements play a vital role in marketing of technology products. Over a period of time advertising has evolved as a vital communication system for both customer and business markets. The ability of advertiser depends upon how carefully prepared messages are delivered to target audience. From large multinationals to small retailers, all increasingly rely on advertising and on various forms of promotion to help them market product and services in the most efficient manner. With the rapid development of Internet, the way of advertisement is also has been changed. Now producers are interested to introduce the product with least cost to customer and using the Internet technology, which is available at the doorstep of the customer. Customer has no need to visit the retailer of merchants to get the information about the technology product. Even customer can compare the features of various brands Online and take decision for the best technology product. So the use of Internet has been increased in past decades. Conducting business in the digital economy means using web-based systems on the Internet and other electronic networks to do some form of electronic commerce. Internet is a fast growing tool to promote products and services in the world. It also referred as i-marketing, online marketing, e-marketing and web marketing. This is considered as a strong medium that brings unique benefits to a venture by taking their product and services to the platform of the world at lower costs. The business of any kind of product is now driven with the strategy of marketing through Internet as it is used as a source to reach and communicate the customers using the Internet, companies can provide information about their products and services to the customers through the websites, search engines to co-ordinate the customers and the sellers. Customers can use e-mail to connect to the producers. In todays turbulent times, an effective and innovative marketing medium is a huge competitive advantage to producers of the technology-based products. Marketers, today, have realized the potential of a new cost-effective marketing and advertising space—the Internet. India, with a population of over one billion, is potentially a huge market for various technology products to explore. A recent study by Internet and Mobile Association of India (IAMAI) pointed out that there are 45. 3 million active Internet users in India. Based upon this study, it reveals that the contribution of Internet in Marketing of Technology Products is rapidly increasing. The present paper endeavours to study how Internet helps in marketing of technology products and how it saves the cost of advertisements made by companies to promote their business. The paper also describes the aspects related to the e- payment system as payment and clearing through Internet as a major boon for the upliftment of marketing of technology products. Keywords: Technology Product, advertisement, electronic commerce, digital economy, online marketing, I-marketing, e-payment.

Essay on Cruelty and Compassion in Homer’s Iliad -- Iliad essays

Cruelty and Compassion in The Iliad The Iliad, in that it is more about the Greek hero Achilles than any other particular person, portrays the Achaean in surprisingly shocking light at times throughout the story. In his encounter with Lycaon, who had previously been taken prisoner by Achilles long ago, Achilles demonstrates the extents to which his warlike demeanor can go. Yet it is equally surprising that he is capable of impressive compassion, as is depicted elsewhere in the Iliad. What seems to be an almost unbelievable fluctuation in attitude and mood is far from unexplained or contradictory, however. In fact, there is a well-defined regularity in Achilles' actions and demeanors, to the point of being capable of systematic classification. Achilles is not a loose cannon or an unpredictable firebrand. The method to his madness can be applied to his encounter with Lycaon as it can with any of his episodes in the Iliad. It is in Scroll XXI, at the height of his vengeful and destructive advance, that Achilles meets Lycaon. He has just captured twelve soldiers for sacrifice, and at the exact moment that he reaches Lycaon he is "thirsting for still further blood" (33). Lycaon entreats Achilles to have mercy on him. He mentions that he has been captured before by Achilles and has had precious little time to enjoy his regained freedom. He also distances himself from Hektor, who he knows has Achilles' enmity because of the death of Patroklos. In near desperation, Lycaon falls to his knees, declaring himself to Achilles as "suppliant" (64). Achilles' reaction at this instance is, along with his defilement of Hektor's body, among the most grim and bellicose moments in the Iliad and in Achilles' development as a character. H... ...rom being shocking, it is in fact completely consistent with the character of Achilles that we see throughout the Iliad†¹fearsome in combat, respectful of honor and courage otherwise. Works Cited and Consulted: Camps, W. A. An Introduction to Homer. Oxford: Clarendon Press, 1980. Goodrich, Norma. Cruelty and Compassion in The Iliad . New York: Orion Press, 1962. Homer: Iliad. Trans. Stanley Lombardo. Indianapolis: Hackett Publishing Co., 1994. Richardson, Nicholas. The Iliad : A Commentary. Vol. VI: books 21-24. Cambridge: Cambridge University Press. 1993. Schein, Seth L. The Mortal Hero: An Introduction to Homer's Iliad. Berkeley: University of California Press, 1984. Veiner, George, and Fagles, Robert, eds. Homer: A Collection of Critical Essays. Twentieth Century Views, ed. Maynard Mack. Englewood Cliffs, N. J.: Prentice Hall, 1962.

Impacts of malnutrition on children Essay

Capacio (2013) once said that one of the underlying reasons for establishing feeding program is to provide targeted families and their children, an incentive to attend school. It is popular strategy for achieving both educational and social objective among school children, which includes combating and fighting hunger and malnutrition. She further said that its potential impact on education is that aside from alleviating short-term hunger among children, proper nutrition improves children’s cognitive functioning and attention. Better nutrition provides them better assistance to diseases which would keep them from attending school, thus would indirectly improve educational achievement. School feeding programs could help supplement the problem for malnourished children through providing them with healthy meals. Meanwhile, Manasan @ Cuenca (2007) assert that malnourished children often experience loss of mental capacities. They became sickly and loss their presence of mind. Because of this children that are malnourished often have low performance in school. School feeding program is done to reduce the number of malnourished children and improve their nutritional status and at the same time improving their performance in the class. Bundy (2009) suggests that appropriately designed school feeding programs increase access to education and learning and improve children’s health and nutrition especially when integrated into comprehensive school health and nutrition programs. Similarly, a recent review by Jomaa (2011) reveals relatively consistent positive effects of school feeding on energy intake, micronutrient status, school enrollment and attendance of the children participating in school feeding programs compared to non-participants. At present there are approximately 300 million chronically hungry children in the world. One hundred million of them do not attend school. And school feeding programs have been continuously gaining popularity in developing countries, mostly among those affected severely by childhood hunger and malnutrition. These program aims to enhance the concentration span and learning capacity of school children by providing meals in schools to reduce malnutrition. Furthermore, Luistro (2012) said that 42,000 undernourished pupils stand to benefit from the Department of Education’s School Based Feeding Program, which aims to boost their health and help them do well in school. He also added that the feeding program gives nutritious meals to pupils suffering from severe malnutrition for 100 to 200 feeding days. According to Food for Education Stakeholders (2000), evidence strongly suggests that school feeding programs can increase attendance rates, especially for girls. School feeding or take home rations serve as incentives for enrolling children in school and encouraging daily attendance. Early malnutrition can adversely affect physical, mental and social aspects of child’s health, which as a result leads on underweight, stunted growth, lowered immunity and mortality. The lack of nutrition imposes significant economic costs on individuals and nations including how it affects on academic performance and behaviors at school and long term productivity adults. Problems like delayed entry to school, less overall schooling, smaller stature and lower school performance among children represent a great motivation to impose feeding programs. Henceforth, the researchers embark to pursue this study in order to determine the effects of feeding program to the health condition and academic performance of the students in Maasin Central School. In addition, the researchers believe that the results of this study would help curb the problems of malnutrition especially to younger children. THEORETICAL BACKGROUND This study is basically premised on the theories of Ahmed (2004), Jukes, Drake @ Bundy (2008) and Adelman (2008). It is also supported by the following legal bases such as House Bill No. 428, House Resolution No.26 and  DepEd Order No. 43, S. 2011. According to Ahmed (2004), solid empirical evidence of the impact of school feeding programmes on educational outcomes proves that school feeding increases school enrollment and attendance by reducing drop-out. Enhanced nutrition and health of primary school children leads to improved learning and decreased morbidity, paving the way for healthier lives. He further said that the school feeding programmes not only alleviate child hunger in school, but also enhance nutrition, particularly when the food is fortified with micronutrients. This raises the potential to improve a child’s health, school performance and educational attainment. Furthermore, Jakes, Drake @ Bundy (2008) state that when school feeding targets preschool children, it can help give a child a healthy head start and pave the way for a promising future. There is compelling evidence that poor nutrition in early childhood affects cognitive development and learning potential and poor health is an additional barrier to education. They further said that increased access to preschool can enhance education outcomes and equity among children of primary school aged-children. School feeding should be seen as a part of a continuum and one of many potential interventions that support nutrition for pre- primary and primary school aged- children. School feeding in pre- primary schools, for children aged 3 to 5 years can be seen as preventive, and has the potential to bridge the gap between infancy and primary school age- 6 to 11 years in countries where pre- schools are part of the basic education. Meanwhile, Adelman (2008) said that improving micronutrient status through food fortification or micronutrient powders, particularly of iron, B- vitamins, vitamin A and iodine, contributes directly to enhance cognition and learning capacity. Recent studies in Kenya and Uganda proved that both in- school meals and take home rations (THR’s) reduce anaemia prevalence. In addition, Grillenberger (2003) believes that school feeding enhances the diet and increases the energy and kilocalories available to a child. It targets micronutrient deficiencies, which are widespread among school- age children in developing countries and which increase susceptibility to infection, leading to absenteeism and impairing learning capacity and cognition. Alderman (2011) highlighted the importance of school feeding programmes both as a social safety net for children living in poverty and food insecurity, and as a part of national educational policies and plans. School feeding  programs can help to get children into school and help to keep them there, through enhancing enrollment and reducing absenteeism. And once the children are in school the programs can contribute to their learning through avoiding hunger and enhancing cognitive abilities. Furthermore, school health and nutrition interventions have been recognized in addressing the Millennium Development Goals (MDGs) of universal basic education and gender equity in educational access. In order to achieve these goals, it is essential that even the poorest children, who suffer most from ill health and hunger, are able attend school and learn while there. Disadvantaged children- the poor, the marginalized, girls and children in fragile states- often suffer from ill health and malnutrition and therefore benefit most from school feeding program. According to Jacooby (2012) ascertained that school snacks in the Philippines were completely additional resources to the students in the program. That is each additional calorie provided in school led to an identical increase to the total calories consumed by the student during the day. Numerous studies show that in school feeding has a positive impact on school enrollment or participation in areas where initial indicators of school participation are low (Jukes, Drake @ Bundy 2007). Moreover, Greenhalgh (2007) @ Lehrer (2008) claimed that school feeding programs which provide meals at school (SPFs) or related take home rations (THRs) can improve enrollment and attendance, can address chronic hunger or micronutrient deficiencies and, by improving health or by increasing a child’s focus in the classroom, can enhance learning. According to Jomaa (2011), states that school feeding programs (SPFs) are intended to alleviate short- term hunger, improve nutrition and cognition of children and transfer income to families. He also added that the positive impact of school feeding on growth, cognition, and academic achievement of school- aged children receiving SPFs compared to non- school- fed children was less conclusive. This review identifies in the design and implementation of SPFs and calls for theory- based impact evaluations to strengthen the scientific evidence behind designing, funding and implementing SPFs Likewise, House Bill No.428 otherwise also known as â€Å"Child Nutrition Act of the Philippines†- (an Act establishing in the Department of Education a National School Feeding Program for elementary grade pupils) requires the implementation of a National plan of Action that will save millions of elementary school  children from malnutrition and illiteracy by establishing in the Department of Education a National Feeding Program that could significantly reduce the prevalence of malnutrition and swiftly resolve related school and pupil- learning problems. House Resolution No.26- a resolution directing the house committees on basic education, social services, health and government to conduct an inquiry in aid of legislation on the implementation of the Philippine Plan of Action for Nutrition (PPAN) particularly, the various feeding programs for public school children in children in early childhood care and education centers (Day Care Centers), elementary and secondary schools all over the country. The resolution was filed on January 7, 2013 by Congressman Jonathan A. de la Cruz. Finally, DepEd Order No. 43, S. 2011 states that the Department of Education (DepEd) through the Health and Nutrition Center (HNC) should strengthen the School Health and Nutrition Programs (SHNP) into its key programs and aligning all its activities into one seamless whole. This is envisioned to make this Department better able to determine the effectiveness and relevance of its programs, and to make responsive to the DepEd’s mission of enhancing the student’s motivation and capacity for learning, improving learning, outcomes, reducing absenteeism and ensuring that school- age children are able to stay in school as enunciated in the Education for All (EFA) and Millennium Development Goals (MDGs).

Acc349 Reflection Summary

Weekly Summary Love accounting! Another great week with lots of much needed information to grasp. One advantage of Activity-Based Costing system is it has more accurate overhead cost allocation because there are more cost pools, the costs in each pool are more similar, and allocation is based on activities that cause overhead costs. It is more effective overhead cost control by focusing on processes or activities and focuses on relevant factors by assigning costs to any cost object that is of interest to management.Lastly, it allows better management of activities by helping managers identify the causes of costs and the activities driving them. The disadvantages of Activity-Based Costing are its cost to implement and maintain ABC requires management commitment and financial resources and its uncertainty with decisions remain and management must interpret ABC data with caution in making managerial decisions.Cost drivers are selected based on the casual relation, benefits received and reasonableness or fairness. Most of the cost drivers are related either to the volume of production or to the complexity of the production or marketing process. An overhead rate is calculated for each cost pool using the following formula: Costs in activity cost pool/base. The base is, of course, the cost driver. Overhead costs are then allocated to each product according to how much of each base the product uses.Activity-based costing allocates overhead to multiple activity cost pools and assigns the activity cost pools to products and services by means of cost drivers. In ABC, an activity is any event, action, transaction, or work sequence that causes the incurrence of cost in producing a product or providing a service. A cost driver is any factor or activity that has a direct cause-effect relationship with the resources consumed.

Text to text and text to world connections to characters and plot Essa

Text to text and text to world connections to characters and plot Essa Text to text and text to world connections to characters and plot page 7-52 In terms of text to world just like in the novel people have actually gotten lost in islands. Striving to survive they have to search for food and live there for years. Just like in this book people have to stay together in order to survive. page 53-102 Also another example of text to world would be the character Jack. Just like him there has been people who are evil and rude. Instead of helping each other and being a good leader Jack only wants power instead of uniting as one. page 103-152 A third example of text to world would be when all the boys split up and make their own decisions. Just like them there has been real people who argue and split up in real life. Just like them they dont understand the real meaning of surviving and staying together. page 153-202 At the end of this book Piggy and simon end up dead. I believe that a text to world connection can also be related. People who are lost in islands with no food or shelter end up dying and some causes are do to choosing their own decisions instead of uniting.

9 Steps to Produce a Professional Business Presentation

9 Steps to Produce a Professional Business Presentation 9 Steps to Produce a Professional Business Presentation The presentation is a very complicated and costly way of communication. It requires time, efforts, creativity and what is worse, it may not work if you have missed at least one important component. At the same time if a presentation is well-thought-out and properly organized it turns from being costly into being cost-efficient. Here are nine steps to create and deliver a professional business presentation, which will astonish your audience. Telling a Story Step 1. The goal should be clearly stated, written down and followed at every further step. Never start with asking yourself questions like: â€Å"What will I be talking about?†, â€Å"What is the best first line for this presentation?†, â€Å"How to capture attention?† Primarily you should determine your goal. Your goal is an answer to the question: â€Å"What do I want my audience to do after I finish?† You might want to be promoted, or hired, or receive a great mark for your project, or make people buy your product, invest money in your startup, you name it. To do: Determine your goal and write it down. Step 2. Find a dilemma in your story. No one likes boring stories like: â€Å"He felt in love with her, she felt in love with him. They lived happily ever after and had no problems. The end.† People want drama. People want you to show them a problem and then to solve it miraculously during your presentation. If your presentation doesn’t have any inner conflict, people won’t listen for long. To do: Apply some drama even when you are talking about microbiology. Step 3. Keep your story integral. Your presentation has the same structure as any good novel â€Å"beginning-stating a problem-peak (solving the problem)-ending.† You might have several smaller peaks, but you should still follow this order. It is better if one presentation is dedicated to one problem, but if you have several issues to cover, find the one uniting all of them. In this case, your smaller problems will be your small peaks. To do: Write down an outline of your story with a thesis in the beginning, peaks, and ending. Making Slides Step 1. Design matters. At this step, you make important decisions about slides. Determine, for example, whether they will be image or text centered and which are the most suitable fonts and colors, etc. To do: Choose fonts and colors, make sure they are matching. Step 2. Visualize. Don’t put huge tables with numbers or piles of text into your presentation. No one pays attention to them, first of all, because it is â€Å"mission impossible† to read and analyze them. Show trends and ideas with the simplest visualization you are capable of. To do: Add well-structured information, but don’t overload your slides. Step 3. One slide one idea. Make your slides concise and integral. One slide should contain only one simple idea, and serve your final goal. If some slide doesn’t complement the target you have determined, delete it, even if you like how it looks. To do: Check if every slide helps you achieve the major goal of the presentation. Delivery Step 1. Clarity is the answer. Focus on making your storytelling straight to the point. Establish organizational framework, for example, define the approximate time of the presentation and tell whether you are going to answer questions during the speech or right after it. To do: Write a clear introduction to your speech. Step 2. Stick to a storyline. It is hard, especially if you decided to answer some questions during the speech. You should balance between improvisation and the major line of your presentation. The easiest way to copy with this is to make repetitions and to understand clearly major peaks of the presentation. To do: Write down 3-5 issues you have to cover whatever it takes. Write 3 sentences about each, add a starting thesis and an ending. Learn all this by heart. Step 3. The audience is more important than content. Whatever your goal for this presentation is, the outcome largely depends on the way the audience perceives your delivery and you in general. People pay attention to what you say when you pay attention to people, not to your slides or paper with text. Talk to the audience, ask some short questions (rhetorical, if you are under time pressure) and make sure to keep eye contact. To do: Relax and try to enjoy what you are doing. Joy and engagement are infectious. Have a great time producing and delivering your custom presentation. We are sure you will rock it!

Property law Essay Example | Topics and Well Written Essays - 3500 words

Property law - Essay Example Furthermore, it is Debra who has been making payments on the mortgage for five years and she was also the guarantor for Fred in the initial few years. As a result, she is the one who has a considerable financial investment in the house. The basic principle that applies in the case of voluntary dealings is the presumption that a person making a transfer intends that the transferee remains a nominee only, while the person making the transfer is to retain a beneficial interest in the property2. This applies in the case of Fred, who originally had the title to the property, but later transferred it to Debra. It may be possible to apply proprietary estoppel on the basis of representation3, i.e, despite Debra owning title to the property, Fred is to have rights in respect of the property. As a result of such rights which Fred may have in the property because he has been living in the council house and the property was also in his name initially, his interests in the property may pass on a beneficial interest to Stan.4 But in this instance, it must be noted that Fred has not left a will, therefore the question of beneficial interest in the property passing through the will5 does not apply. In arriving at a determination of whether or not equity will apply, Lord Scarman has stated that the conduct and relationship of the parties must answer three questions: â€Å"First, is there an equity established? Secondly, what is the extent of the equity, if one is established? And, thirdly, what is the relief appropriate to satisfy the equity?"6 Firstly, in establishing whether Fred was the substantial owner in equity, the question that arises is whether Debra allowed or encouraged Fred to assume that he had rights in the property, rather than a mere hope for such rights, which is not sufficient7. In this case, it was Fred who was the continuous resident of the council house and Debra was the one who moved back in with him. Furthermore,